High Profile, Low Stakes: CBS Tries All-Star Racing in Primetime

One of the Worldwide Reader’s favorite #sportsbiz journalists, Sports Business Journal’s John Ourand, broke the news this morning that CBS is getting back into the auto racing business with a six race, All-Star stock car racing series called Superstar Racing Experience (SRX). Once the home of stock car’s major league, NASCAR, CBS has been offContinue reading “High Profile, Low Stakes: CBS Tries All-Star Racing in Primetime”

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